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Gents forts\u00e4tter satsningen p\u00e5 sp\u00e4nnande dofter fr\u00e5n genuina parfymhus och introducerar de exklusiva och tidl\u00f6sa dofterna fr\u00e5n den florentinska parfymtillverkaren BOIS 1920.<\/p>\n\n\n\n
BOIS 1920 \u00e4r ett varum\u00e4rke som ger uttryck f\u00f6r den italienska familjen Galardis passion f\u00f6r dofter och f\u00f6r sin hemstad Florens. Det b\u00f6rjade redan 1920 n\u00e4r Guido Galardi s\u00f6kte sig fram \u00f6ver de blommande lavendelf\u00e4lten p\u00e5 de florentinska kullarna i jakt p\u00e5 l\u00f6sningar och eteriska oljor. Guidos dr\u00f6m om att skapa sp\u00e4nnande parfymer h\u00f6ll tyv\u00e4rr bara fem \u00e5r innan han tvingades st\u00e4nga ner, men hans passion f\u00f6r dofter \u00e4rvdes av sonsonen Enzo som l\u00e5ngt senare senare \u00e5teruppt\u00e4ckte de gamla doftrecepten och startade parfymhuset BOIS, Bottega Italiana Spigo.<\/p>\n\n\n\n
Med tiden har Guidos k\u00e4nslor och sj\u00e4l fr\u00e5n de gamla recepten materialiserats i BOIS 1920, en samling f\u00f6r\u00e4dlade dofter som \u00e4r b\u00e5de sofistikerade och komplexa, skapade f\u00f6r hand fr\u00e5n exceptionella r\u00e5varor f\u00f6r att ge en l\u00e5ngvarig doftupplevelse. F\u00f6rpackade i sm\u00e5 handskapta flaskor, utsmyckade och vackert dekorerade, f\u00f6rseglade med en kork i ebenholts eller metall. Varje flaska \u00e4r ett dyrbart konstverk.<\/p>\n\n\n\n
Enzo Galardis moderna tolkningar av familjens doftrecept har v\u00e4ckt stor internationell framg\u00e5ng och placerat BOIS 1920 bland v\u00e4rldens fem b\u00e4sta dofter p\u00e5 FiFi Awards, parfymv\u00e4rldens motsvarighet till filmernas Oscar.<\/p>\n\n\n\n
– Att k\u00f6pa parfym var l\u00e4nge likst\u00e4llt med att handla n\u00e5got av modehusens massproducerade designparfymer i taxfree butiken. S\u00e5 \u00e4r det inte l\u00e4ngre. Intresset f\u00f6r dofter v\u00e4xer och skillnaden mellan \u00e4kta och syntetiska r\u00e5varor m\u00e4rks. Vi p\u00e5 Gents vill uppm\u00e4rksamma de mindre parfymhusen d\u00e4r passionen f\u00f6r dofter \u00e4r drivkraften och d\u00e4r tillverkningen fortfarande \u00e4r ett hantverk. D\u00e4rf\u00f6r \u00e4r vi stolta att BOIS 1920 nu tar plats bland v\u00e5ra andra parfymer fr\u00e5n Creed, Penhaligon\u2019s, Bond no. 9, Xerjoff-Casamorati, Floris och Acqua di Parma med flera<\/em>, s\u00e4ger Fredrik Bengtsson, vd p\u00e5 Gents.<\/p>\n\n\n\n BOIS 1920 s\u00e4ljs genom ett f\u00e5tal utvalda butiker, Gents \u00e4r en av dessa och BOIS finns nu att uppt\u00e4cka p\u00e5 Gents Barber\u00a0&<\/em>\u00a0Perfume Bar, Gents Barber\u00a0&<\/em>\u00a0Shop samt i internetbutiken\u00a0Gents.se<\/a>.<\/p>\n\n\n\n